Co2ign

Client

Snek Tek

Year

2022

Type

Web App

Description

During my tenure at WANDR, I spearheaded a Discovery Bootcamp for Co2ign, collaborating with Product Strategist Devesh Uba. The objective was to validate Co2ign's product hypothesis and refine the V1 strategy by identifying the ideal customer profile. Co2ign, a sustainable art marketplace, uniquely incorporates a proprietary digital signature and carbon offsetting certificate with each purchase, aiming to redefine digital art commerce.

The Bootcamp process, encompassing Design Thinking, UX Audit, User Research, Wireframes, and Hi-fi designs, culminated in significant insights. Through user testing and iterations, we identified 'Digital Art Collectors' as the primary audience and refined the platform to align with their preferences, ensuring Co2ign's resonance in the dynamic landscape of digital art and commerce.

Key Achievements:

  • Conducted a thorough Discovery Bootcamp encompassing Design Thinking, UX Audit, User Research, Wireframes, and Hi-fi designs.

  • Identified 'Digital Art Collectors' as the primary audience through user testing and iterations.

  • Refined the Co2ign platform to align with the preferences of the target audience, ensuring its relevance in the dynamic digital art and commerce landscape.

  • Collaborated effectively with Product Strategist Devesh Uba to validate the product hypothesis and enhance the V1 strategy.

Send a Message

Ready to bring your vision to life or just want to chat? Reach out, and let's create something memorable together.

I'm here to listen, collaborate, and craft design solutions that resonate.

romulosandrirodrigues@gmail.com